yMedia Workshop #03: Traditional tricks for new media
Presenter: Courtney Lambert, Communications Consultant
Venue: Media Design School, 242 Queen St, Auckland Central
Date: Wednesday 19 May, 4pm – 6pm
With new technologies and online communication growing, the way that people consume information is changing.
With all of the fragmentation of media, it can be difficult to navigate where people’s attention lies, and build a communication strategy to talk to people in the spaces that they’re actually in. During this workshop we’ll introduce the ‘Engagement Pyramid’, and look at creating and curating personal media channels online. We’ll also explore tools to get you started such as Twitter, Facebook, YouTube, LinkedIn and MailChimp.
