May 2010
14 posts
4 tags
The yMedia Online Toolkit →
The Online Toolkit is a great overview of free and low cost online tools suitable for community groups, as presented by Jade and Anthea at the Smooth Operators workshop.
Best of all - it’s free! You can download it from our website, and it will be a fantastic resource for students and community groups competing in the yMedia Challenge.
(psst - registrations for the challenge close soon!)
...
4 tags
Report: Workshop #03: Traditional Tricks for New...
On Wednesday the 19th of May, communications consultant and social media commentator, Courtney Lambert, presented yMedia’s third workshop ‘Traditional tricks for new media’.
With an incredible knowledge of the media industry, Courtney shared her expertise in social media, focusing on the importance of maintaining an effective and personalised online presence.
Exploring the capabilities of...
1 tag
Meet Your Teams!
What: The next event in the yMedia Calendar is the team meet & greet, which is also a working session.
When: Monday 14th June
Where: Venue TBC
All teams will be announced online, and advised by email, prior to this working session. If you are lucky enough to be selected to participate, this event is where you will begin to formulate your brief.
There will be plenty of opportunity to talk...
3 tags
4 tags
Report: Workshop #02: Elevator Pitching
Eddy Helm is an Account Director at Running With Scissors, and one of yMedia’s directors. Last Wednesday the 12th of May she presented our second workshop, on Elevator pitching:
What is an Elevator Pitch?
A concise, carefully planned, and well-practiced description about your organisation that your mother should be able to understand, in the time it would take to ride up an elevator.
In a...
6 tags
yMedia Workshop #04: Smooth Operators
Presenters: Anthea Whittle, Business Development at Terabyte Interactive, and Jade Tang, Freelance Designer, Art Director & Connector yMedia
Venue: Media Design School, 242 Queen St, Auckland Central Date: Wednesday 26 May, 4pm – 6pm
We’re all trying to make the world better in our own way, a task that can often feel overwhelming. However there is a plethora of tools available that can help...
2 tags
3 tags
yMedia Workshop #03: Traditional tricks for new...
Presenter: Courtney Lambert, Communications Consultant
Venue: Media Design School, 242 Queen St, Auckland Central
Date: Wednesday 19 May, 4pm – 6pm
With new technologies and online communication growing, the way that people consume information is changing.
With all of the fragmentation of media, it can be difficult to navigate where people’s attention lies, and build a communication strategy...
5 tags
Report: Workshop #01: Brand Aid
Last Wednesday, yMedia had the privilege of having James Hurman speak at our first workshop for 2010: Brand Aid.
Planning director for Colenso BBDO, James has a huge amount of experience in the advertising industry and is a regular workshop presenter and guest speaker. Here are our favorite outtakes from his presentation. Thanks James!
Brand Aid with James Hurman
At first it seems that the...
2 tags
6 tags
“Small country, big voice”
yMedia Crew member Aurelie shares her impressions of the Microsoft Imagine Cup held on Friday the 31st of April:
As I stepped in the doors of Auckland University’s brand spanking new Owen G Glenn building, it became instantly clear to me that Microsoft does not do things by halves.
Running late, I was disappointed to find out I’d completely missed yMedia’s Change It event, but glad I made it...
5 tags
yMedia Change It for the Future
yMedia and the Begreen B2P pen joined forces on Friday night to host the ‘Change It’ challenge.
Created as a pre-event to the incredible and inspiring Microsoft Imagine Cup National Finals, ‘Change It’ attracted over 200 talented people to fill the Auckland University Business School foyer.
Participants had a sneak peek into the ‘B2P’, a brand new pen that is not only innovative in design, but...
3 tags
yMedia Workshop #02: Elevator Pitching
Presenter: Eddy Helm, Account Director Running with Scissors, Managing Director yMedia
Venue: Media Design School, 242 Queen St, Auckland Central
Date: Wednesday 12 May, 4pm – 6pm
You know who you are and what you’re trying to achieve, but would you be able to explain your organisation and sell the idea to a stranger within a short ride in an elevator? What about at an event, are you able to...
5 tags
yMedia Workshop #01: Brand Aid
Presenter: James Hurman, Head of Planning, Colenso
Venue: Media Design School, 242 Queen St, Auckland Central
Date: Wednesday 5th May, 6pm – 8pm
Branding can often come across as fluffy clichéd baloney.
But done right, “branding” brings clarity and focus to an organisation, aligning teams of people around a clear purpose and enabling them to work together to achieve extraordinary things. In...